ABOUT // RESEARCH TEAM // 2026-07-18
the people, process and commercial interest behind the research.
the people maintaining the tools also maintain the evidence. that conflict gets a label, the same rubric and a public correction trail.
WHO RUNS THE TESTS
AI Brand Scaler research team.
the team that builds and maintains AI Brand Scaler runs the benchmark, preserves the evidence and reviews the published pages. v0.1 has one research operator for deterministic capture and implementation checks. no creative judgment is scored until a 2-reviewer blinded assessment is complete.
we do not invent biographies, credentials or independent-review theater. when the reviewer set changes, the methodology and dataset change with it.
COMMERCIAL RELATIONSHIP
the house tool sits in the same ledger.
AI Brand Scaler publishes this research, appears inside the benchmark and may sell branding products or services. the house tools receive the same briefs and exclusions as competitors. benchmark v0.1 uses no affiliate links.
METHOD PRINCIPLES
evidence before adjectives.
one stable brief is translated only as far as each interface requires.
the first meaningful result set is preserved before any iteration.
scores are computed from typed dimensions and inspectable evidence IDs.
missing or restricted evidence becomes an exclusion, never an inferred score.
official product claims remain separate from independently observed behavior.
a competitor can be the better choice when the evidence says so.
CORRECTIONS // OPEN
spot something stale?
send the exact page, claim and source through the existing enquiry route. we check the record, correct the typed source and note a material change in the benchmark history.